Sean Walsh
Sean is a Director at Intelligency heading up our digital marketing and client services operations. Sean has 15+ years experiencing working both in-house and agency with brands including Lloyds, Alstom, Hitachi, Lufthansa, Viaplay, DFDS Seaways and Mercedes-Benz.
Google has introduced a new feature in Google Search Console called Search
Console Recommendations. This new tool offers easy-to-follow tips and suggestions
to help website owners improve their visibility on Google Search.
What is Google Search Console?
Google Search Console is a free tool from Google that helps website owners understand how their site is performing on Google Search. It provides important information about your website and helps you make it more visible in search results. Key features include:
- Performance Reports: See how much traffic your site is getting from Google Search.
- Index Coverage: Find out which pages of your site are being included in Google Search.
- Enhancements: Get suggestions for improvements like making your site mobile-friendly.
- Security Issues: Identify and fix security problems like malware.
Search Console is a must-have tool for anyone looking to improve their website’s performance on Google.
What are Search Console Recommendations?
Search Console Recommendations are personalized tips based on data from Google’s systems. These tips were always available in Search Console, but now they are presented in a more accessible way. The recommendations can help you:
- Use structured data: Make it easier for Google to understand your content.
- Add sitemaps: Ensure Google can find all your pages.
- Check trending queries and pages: See what people are searching for and find popular content related to your site.
These tips are updated regularly to keep them relevant and useful.
Where to find these recommendations
The recommendations will show up on the Search Console overview page. Since this feature is still being tested, not all websites will see recommendations right away. Google plans to introduce this feature gradually over the next few months. Even after it’s fully available, recommendations will only be shown when Google has specific suggestions for your website.
What this means for marketers
For marketers, the new Search Console Recommendations provide a valuable opportunity to improve their SEO (Search Engine Optimization) strategies. Here’s how it can help:
- Focus on Important Tasks: Get clear guidance on what to improve first.
- Stay Updated: Keep your SEO efforts aligned with the latest trends and best practices.
- Save Time: Quickly identify and implement the most effective SEO changes.
- Boost Performance: Use data-driven tips to enhance your site’s visibility on Google.
These recommendations make it easier for marketers to make informed decisions and achieve better results.
