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Technical audits are essential for maintaining SEO performance. Google and other search engine bots crawl websites to index and rank content. Issues with sites such as redirects (301), deleted pages (404) or duplicated content can slow down or block website crawlers and cause your site’s rankings to drop. Especially on large sites, technical audits can […]
As of July 10, 2025, Instagram has taken a major step forward—public posts from professional accounts are now searchable on Google and other search engines. This means your Instagram content—photos, videos, Reels, and carousels—can appear directly in search results, expanding your visibility far beyond your followers. For brands and creators, this is a game-changer. Instagram […]
Google has finished rolling out its second major algorithm update of the year, the June 2025 core update. It began on June 30 and officially wrapped up on July 17, taking just over 16 days to complete. What is a core update, and why is it important? Google’s core updates are broad changes to the […]
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